Types of Media



Media and Information Literacy (0007)


Types of Media



Definitions

Print Media
Media which uses paper. It involves printing information with the use of ink to produce copies.

Broadcast Media
Media wherein one is talking or there is sound coming from it just like television.

New Media
Media that is digital and developed with latest technology of mankind.



Media Convergence




Synthesis

New technology has led to the convergence of traditional and new media by allowing traditional to be transformed to new media. This is what allows the convergence between the two. Because of this, information spreads faster and they can also be accessed easier than ever.

Media convergence creates new opportunities for interaction since there will be a larger and broader target audience because of the convergence. The information created and published will be shared faster to more people which will then interact with other people. This shows how media convergence opens new possibilities to everyone in the society.

Smartphones and laptops are like the connection of people to the online world. They allow the use of different applications which shares information to everyone. One can use twitter and an online blog to share his/her information and knowledge on a current issue in society and in that way, those who can only read twitter and those who can only read blogs will have the chance to read the information posted. These posts can also be shared to other social media sites and because of that, the information will spread faster to anyone who has a social media account.

A person could be portrayed in public in the age of media convergence with a greater impact. People will see them in not only one kind of media but two or more. As a result, he or she will have a greater exposure and at the same time, vulnerability. Because of that, we must be cautious about what we post or what we do. Since one click and one print is all that is needed for one to be known.






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